Zafu.com has a really fun way to find the perfect pair of jeans online using your style preferences, your body type and even your brand preferences. So, obviously, we decided to check it out. You can hear what I thought about it (and watch as I navigate my way through it) in the screencast above!

Overall, it’s a very inventive way to sell a product that’s typically very hard to buy without trying on… but I could have used more options (my build seems only to have one final option in “Super Low,” and I hated them) and, especially, a maximum price option. Not all of us can break the bank for denim, but the idea. The idea is where the merit is. I wish I could see more sites doing something like this that really make shopping online fun.