We’re a small-group of highly motivated innovators that has grown tired of existing Open Source eCommerce solutions, and more so, grown tired of hearing ourselves complain about those solutions.

So we decided to stop complaining and do something about it.

We made eCommerce our business.

We were not surprised by the number of business owners who flocked our way.

These were like-minded innovators looking to materialize on their creative ideas and gain an edge in their industry. For years they had heard "no". In Varien, they met a partner as passionate as they were.

Magento is a natural progression of our desire to create an alternative Open Source eCommerce platform with unprecedented control and flexibility; a platform that provides a superior user experience and focuses on what matters most - conversions.

We’re now a slightly bigger group than when we started with hundreds of eCommerce stores under our belt and still far from being complacent. We’re ready for new technology, for trends to evolve and for what ever comes next in the eCommerce world.

Magento is just the beginning.