Change Me is an interactive flash presentation of the online catalog of one of the largest stock photography companies, GettyImages.com. With Change Me, http://changeme.gettyimages.com/main.aspx GettyImages showcase their images not for the purpose of licensing them to advertsing campaigns but, for a change, as a tool for people around the world to share their thoughts inspired by a certain Getty image.

This project is open to everyone. Participants are asked to enter an image # from the GettyImages catalog, a link to Getty’s catalog is provided, and then to write in less than 450 words what this image means to them and how it may have changed them. After filling up a minimal form they submit the image with their commentary for review. Every submission results in a $10 donation by Getty Images to the ONE Campaign: The Campaign To Make Poverty History and if approved, the image with the participant’s commentary is posted on the site. What makes the whole experience feel genuine is the indigenous look and feel of the site. With parchment paper for a background image and handwritten content throughout, Change Me is as universal as the images it showcases.